R. Ramayanti, P. R. Kurnia, and A. P. Intan, “The Influence of Brand Orientation to Donation Intention with Attitude Toward Charity as Mediator”, Int. res. j. bus. stud., vol. 17, no. 3, pp. 267–280, Dec. 2024, doi: 10.21632/irjbs.17.3.267-280.