GUNAWAN, Sandy. Local Wisdom-Based Competitive Advantage Strategy in Small and Medium Businesses. International Research Journal of Business Studies, Jakarta, Indonesia, v. 19, n. 1, 2026. DOI: 10.21632/. Disponível em: https://irjbs.prasetiyamulya.ac.id/jurnalirjbs/article/view/566. Acesso em: 4 jun. 2026.