The Role of Religious Commitment, Collectivism, and Long-Term Orientation in Consumer Impulse Buying
DOI:
https://doi.org/10.21632/irjbs.16.1.43-52Keywords:
Religious commitment, Collectivism, Long-term orientation, Impulsive buying, Compulsive buyingAbstract
This study examines religion and culture’s influence on impulsive and compulsive buying. The research population is people who have made impulsive and compulsive purchases for fashion products, with a sample size of 212 respondents. Questionnaires were distributed through social media, and the collected data were analyzed using PLS. The study results show that 1) religious commitment negatively affects compulsive buying, 2) collectivism culture has been shown to positively affect impulsive and compulsive buying, 3) religious commitment is not proven to affect impulse buying, and 4) long-term orientation has also been shown not to affect impulsive and compulsive buying. Businesses can encourage impulse and compulsive buying by focusing their target market on collectivists with low levels of religious commitment.
References
Billieux, J., Rochat, L., Rebetez, M. M. L., & Van der Linden, M. (2008). Are all facets of impulsivity related to self-reported
compulsive buying behavior? Personality and Individual Differences, 44(6), 1432–1442. https://doi.org/10.1016/j.
paid.2007.12.011
Çelik, S., & Köse, G. G. (2021). Mediating effect of intolerance of uncertainty in the relationship between coping styles with
stress during pandemic (COVID-19) process and compulsive buying behavior. Progress in Neuro-Psychopharmacology
and Biological Psychiatry, 110. https://doi.org/10.1016/j.pnpbp.2021.110321
Chan, T., Cheung, C., & Lee, Z. (2017). The state of online impuls buying research: a literature analysis. Information &
Managementon, 54(2), 204–217. http://dx.doi.org/10.1037/xge0000076
Chen, J. V., Su, B. C., & Widjaja, A. E. (2016). Facebook C2C social commerce: a study of online impulse buying. Decision
Support Systems, 83, 57–69. https://doi.org/10.1016/j.dss.2015.12.008
Cogel, M., & Minkler, L. (2004). Religious identity and consumption. Review of Social Economy, 62(3), 339–350.
Cutright, K. M. (2012). The beauty of boundaries: when and why we seek structure in consumption. Journal of Consumer
Research, 38(5), 775–790. https://doi.org/10.1086/661563
Darrat, A. A., Darrat, M. A., & Amyx, D. (2016). How impulse buying influences compulsive buying: The central role of
consumer anxiety and escapism. Journal of Retailing and Consumer Services, 31, 103–108. https://doi.org/10.1016/j.
jretconser.2016.03.009
Delener, N. (1990). The effects of religious factors on perceived risk in durable goods purchase decisions. Journal of Consumer
Marketing, 7(3), 27–38. https://doi.org/10.1108/EUM0000000002580
DeSarbo, W. S., & Edwards, E. A. (1996). Typologies of compulsive buying behavior: a constrained clusterwise regression
approach. Journal of Consumer Psychology, 5(3), 231–262. https://doi.org/10.1207/s15327663jcp0503_02
Fasyni, A., Budiarti, A. P., & Lasmini, R. S. (2021). Faktor-faktor yang mempengaruhi online impuls buying. Jurnal Ekonomi
Bisnis Dan Kewirausahaan, 10(2), 175–190. https://doi.org/10.26418/jebik.v10i2.47796
Floh, A., & Madlberger, M. (2013). The role of atmospheric cues in online impulse-buying behavior. Electronic Commerce
Research and Applications, 12(6), 425–439. https://doi.org/10.1016/j.elerap.2013.06.001
Fu, S., Yan, Q., & Feng, G. C. (2018). Who will attract you? Similarity effect among users on online purchase intention of
movie tickets in the social shopping context. International Journal of Information Management, 40, 88–102. https://doi.
org/10.1016/j.ijinfomgt.2018.01.013
Furrer, O., Liu, B. S. C., & Sudharshan, D. (2000). The Relationships between culture and service quality perceptions: basis
for cross-cultural market segmentation and resource allocation. Journal of Service Research, 2(4), 355–371. https://doi.
org/10.1177/109467050024004
Hofstede, G. (2011). Dimensionalizing cultures: the Hofstede model in context. Online Readings in Psychology and Culture,
(Dimensionalizing Cultures: The Hofstede Model in Context), 1–26. https://scholarworks.gvsu.edu/cgi/viewcontent.
cgi?article=1014&context=orpc
Horváth, C., & Adıgüzel, F. (2017). Shopping enjoyment to the extreme: hedonic shopping motivations and compulsive buying
in developed and emerging markets. Journal of Business Research, 86(July 2016), 300–310. https://doi.org/10.1016/j.
jbusres.2017.07.013
Huang, L. T. (2016). Flow and social capital theory in online impulse buying. Journal of Business Research, 69(6), 2277–2283.
https://doi.org/10.1016/j.jbusres.2015.12.042
Kacen, J. J., & Lee, J. A. (2018). The influence of culture on consumer impulsive buying behavior. Journal of Consumer
Psychologychographics, 12(2), 83–99. https://doi.org/10.4324/9781315865294-6
Kellett, S., & Bolton, J. V. (2009). Compulsive buying : a cognitive – behavioural model. Clinical Psychology and Psychotherapy,
(February), 83–99. https://doi.org/10.1002/cpp.585
Mathras, D., Cohen, A. B., Mandel, N., & Mick, D. G. (2016). The effects of religion on consumer behavior: a conceptual framework
and research agenda. Journal of Consumer Psychology, 26(2), 298–311. https://doi.org/10.1016/j.jcps.2015.08.001
McCarty, J. A., & Shrum, L. J. (1994). The recycling of solid wastes: personal values, value orientations, and attitudes about
recycling as antecedents of recycling behavior. Journal of Business Research, 30(1), 53–62. https://doi.org/10.1016/0148-
(94)90068-X
Mrad, M., & Cui, C. C. (2020). Comorbidity of compulsive buying and brand addiction: an examination of two types of addictive
consumption. Journal of Business Research, 113(May 2018), 399–408. https://doi.org/10.1016/j.jbusres.2019.09.023
Mueller, A., Mitchell, J. E., Crosby, R. D., Glaesmer, H., & de Zwaan, M. (2009). The prevalence of compulsive hoarding and its
association with compulsive buying in a German population-based sample. Behaviour Research and Therapy, 47(8),
–709. https://doi.org/10.1016/j.brat.2009.04.005
Müller, A., Mitchell, J. E., & De Zwaan, M. (2015). Compulsive buying. American Journal on Addictions, 24(2), 132–137. https://
doi.org/10.1111/ajad.12111
Richins, M. L., & Dawson, S. (1992). A consumer values orientation for materialism and its measurement: scale development
and validation. Journal of Consumer Research, 19(3), 303–316. https://doi.org/10.1086/209304
Ridgway, N. M., Kukar-Kinney, M., & Monroe, K. B. (2008). An expanded conceptualization and a new measure of compulsive
buying. Journal of Consumer Research, 35(4), 622–639. https://doi.org/10.1086/591108
Rook, D. W., & Fisher, R. J. (1995). Normative influences on impulsive buying behavior. Journal of Consumer Research, 22(3),
–313. https://doi.org/10.1086/209452
Sharma, P. (2010). Measuring personal cultural orientations: scale development and validation. Journal of the Academy of
Marketing Science, 38(6), 787–806. https://doi.org/10.1007/s11747-009-0184-7
Singh, J., Singh, G., Kumar, S., & Mathur, A. N. (2021). Religious influences in unrestrained consumer behaviour. Journal of
Retailing and Consumer Services, 58(September), 102262. https://doi.org/10.1016/j.jretconser.2020.102262
Soares, A. M., Farhangmehr, M., & Shoham, A. (2007). Hofstede’s dimensions of culture in international marketing studies.
Journal of Business Research, 60(3), 277–284. https://doi.org/10.1016/j.jbusres.2006.10.018
Swimberghe, K., Sharma, D., & Flurry, L. (2009). An exploratory investigation of the consumer religious commitment and its
influence on store loyalty and consumer complaint intentions. Journal of Consumer Marketing, 26(5), 340–347. https://
doi.org/10.1108/07363760910976592
Tarka, P., Kukar-Kinney, M., & Harnish, R. J. (2022). Consumers’ personality and compulsive buying behavior: The role of
hedonistic shopping experiences and gender in mediating-moderating relationships. Journal of Retailing and Consumer
Services, 64, 102802. https://doi.org/10.1016/j.jretconser.2021.102802
Triandis, H. C. (2001). Individualism-collectivism and personality. Journal of Personality, 69(6), 907–924. https://doi.
org/10.1111/1467-6494.696169
Turkyilmaz, C. A., Erdem, S., & Uslu, A. (2015). The effects of personality traits and website quality on online impulse buying.
Procedia - Social and Behavioral Sciences, 175(2015), 98–105. https://doi.org/10.1016/j.sbspro.2015.01.1179
Vonkeman, C., Verhagen, T., & van Dolen, W. (2017). Role of local presence in online impulse buying. Information and
Management, 54(8), 1038–1048. https://doi.org/10.1016/j.im.2017.02.008
Wu, I. L., Chiu, M. L., & Chen, K. W. (2020). Defining the determinants of online impulse buying through a shopping process of
integrating perceived risk, expectation-confirmation model, and flow theory issues. International Journal of Information
Management, 52(February), 102099. https://doi.org/10.1016/j.ijinfomgt.2020.102099
Yoo, B., Donthu, N., & Lenartowicz, T. (2011). Measuring Hofstede’s five dimensions of cultural values at the individual level:
development and validation of CVSCALE (pp. 193–210).
Zhang, L., Shao, Z., Li, X., & Feng, Y. (2020). Gamification and online impulse buying: The moderating effect of gender and
age. International Journal of Information Management, January, 102267. https://doi.org/10.1016/j.ijinfomgt.2020.102267
Downloads
Submitted
Published
How to Cite
Issue
Section
License
Copyright (c) 2024 Awisal Fasyni (Author)
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
Journal Author(s) Rights
For IRJBS to publish and disseminate research articles, we need publishing rights (transferred from the author(s) to the publisher). This is determined by a publishing agreement between the Author(s) and IRJBS. This agreement deals with the transfer or license of the copyright of publishing to IRJBS, while Authors still retain significant rights to use and share their own published articles. IRJBS supports the need for authors to share, disseminate and maximize the impact of their research and these rights, in any databases.
As a journal Author, you have rights to many uses of your article, including use by your employing institute or company. These Author rights can be exercised without the need to obtain specific permission. Authors publishing in IRJBS journals have comprehensive rights to use their works for teaching and scholarly purposes without needing to seek permission, including:
- use for classroom teaching by Author or Author's institution and presentation at a meeting or conference and distributing copies to attendees;
- use for internal training by the author's company;
- distribution to colleagues for their research use;
- use in a subsequent compilation of the author's works;
- inclusion in a thesis or dissertation;
- reuse of portions or extracts from the article in other works (with full acknowledgment of the final article);
- preparation of derivative works (other than commercial purposes) (with full acknowledgment of the final article);
- voluntary posting on open websites operated by the author or the author’s institution for scholarly purposes,
(But it should follow the open access license of Creative Common CC-by-SA License).
Authors/Readers/Third Parties can copy and redistribute the material in any medium or format, as well as remix, transform, and build upon the material for any purpose, even commercially. Still, they must give appropriate credit (the name of the creator and attribution parties (authors' detail information), a copyright notice, an open access license notice, a disclaimer notice, and a link to the material), provide a link to the license, and indicate if changes were made (Publisher indicates the modification of the material (if any) and retain an indication of previous modifications.
Authors/Readers/Third Parties can read, print and download, redistribute or republish the article (e.g. display in a repository), translate the article, download for text and data mining purposes, reuse portions or extracts from the article in other works, sell or re-use for commercial purposes, remix, transform, or build upon the material, they must distribute their contributions under the same license as the original Creative Commons Attribution-ShareAlike (CC BY-SA).
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
